I’m sorry. I’m going to rant a bit now (even moreso than usual). Xmas is supposed to be all pap and tack. It’s all about gaudy. It’s not supposed to be tasteful, and clinical, with everything in its place and no speck of glitter in sight. People who buy two trees are in the same league as the idiot woman who bought £50 rolls of ribbon for her presents.
The rise of the 2 Christmas tree household
Children’s badly-made decorations and gaudy flashing lights are, for many, the true essence of Christmas. But it would seem an increasing number of parents are banning garish decorations from the family tree. Instead, children are being bought a tree for their bedroom to decorate themselves, while the adults ensure the main Christmas tree is kept more tasteful.
Leading retailers have reported that they have seen customers buying more than one tree, with their research suggesting that the second, smaller one is being bought for children’s bedrooms, in another sign that the recession has failed to dent parents splashing out on their offspring at Christmas.
The phenomenon of the two-tree household is also the culmination of a long-running trend that the family Christmas tree has become a status symbol and a design feature, rather than merely the main traditional decoration during the festive period, according to one expert.
B&Q, which said it will have sold more than 250,000 real trees by the end of this weekend, calculated that a quarter of all of its customers buying a tree were also buying a second one – invariably a sparkly, fake tree. Annette Hill, assistant buyer in horticulture at B&Q said: “There appears to be a growing trend for households displaying more than one tree, giving parents and kids a chance to stamp their mark.”
Tesco, too, said that 25 per cent of small fake trees that were being sold were being bought alongside larger more tasteful versions, with the supermarket pointing out that the small versions were ending up in people’s hallways or children’s bedrooms. A spokesman for Tesco said: “It’s part of the trend to splash out on your children, regardless of the economic conditions.”
Part of the problem with allowing children to make their own baubles, angels and stars is that they while they may have charm they can ruin an otherwise tastefully-decorated sitting room, said Laurence Llewelyn Bowen, the interior designer and television presenter. The lack of sophistication of preschool glue-and-glitter efforts are compounded by being clustered on just the bottom two branches of the tree, with young children unable to reach the higher branches, leaving the top half naked, and the bottom covered in bright lights and tinsel. Mr Llewelyn Bowen said: “I think the whole two-tree phenomenon is about controlling your environment. Things have changed enormously from when I was growing up and you put up the tree and got out the box of old decorations you used every year. Now we are very keen to show off our lavish side at Christmas and have a tree that you can impress the Joneses with. You are never going to do that with it covered in Barbie glitter. As far as I am concerned buying your children a tree for their bedroom is a case of the parents indulging themselves.”
